in the words of our daughter "the comfiest shoes ever"
Alix, Mum To Amelia, Aged 7
Cloud-Like Comfort
Shoes Kids Love to Wear!
Perfect Fit
Smart sizing, straight from your phone
Ultra Durable
Built to last, no matter the fun
Machine Washable
Parents' favourite feature!
DUBS FLEX
Lightweight, comfy, adventure-tough and made with planet-friendly materials. Dubs Flex slip on fast so little legends never slow down.
DUBS GLIDE
All-day, every day comfort, effortless style, and a lighter footprint. Dubs Glide are made with planet-friendly materials for everyday adventures.
Dubs Flex cuts carbon by 34% compared to traditional kids’ trainers
We teamed up with London South Bank University to crunch the numbers.
The verdict? Dubs use less energy and have a lower CO₂ footprint than standard kids’ trainers.
Energy (MJ): 61.2 → 49.3
Carbon (kg): 2.94 → 1.93
And when you add in our resale loop, the savings go next level, cutting energy use and net carbon by over 200%.
Big numbers. Even bigger impact 💚
Finding the right size shouldn’t be hard 🤯
Use our clever smartphone scan to measure their feet in seconds...no printing, no guessing, just the perfect fit.
And if it’s not quite right? You’ve got 30 days to return for a full refund.
Loved By Parents AND Kids
“I put them in the wash and they come out good as new”
Amy, Mum of Dillan, aged 6
"It's like wearing pillows!"
Linnea, aged 8
"He choses them over his Nikes!"
Katie, Mum of Henry aged 5
Katie, Mum of Henry aged 5
"These are my speedy shoes!" Max, aged 6
"I can wear them to the pub, Dad" Leila aged 6
“She literally wont take them off!"
Megan, Mum of Lilly aged 4
Awards
ABOUT DUBS
Designed By Parents For Kids
Designed by the coolest parents we know, Dubs are the most exciting and comfortable shoe your kid will ever own
Find your perfect fit
Kids' feet grow so quickly, so make sure you use our handy size guide to get the perfect fit each time
Sustainability
We've made "being sustainable" easy. Extending our products life is key, and our journey doesn't stop when you've bought our shoes.
Dubs run true to size, but every kid’s feet are different.
That’s why we built an AI fitting tool. Just snap a photo and get the exact size recommendation in seconds. Prefer the manual route? Our fitting guide will help you get the perfect fit.
Yes! The Dubs Flex can be machine washed at 30 degrees or hand-wash cycle. The Dubs Glide is more suited for hand-wash.
However, for best results, we recommend hand-washing, with a little soapy water (and an old tooth brush!). It’s quicker, they come up cleaner and it's a little bit kinder to the planet!
Refer to our FAQ page for more details!
Yes!
Every size is individually graded and sized from the ground up, providing ample fitting and growing space for natural development and movement of little toes.
Our robust sole features a "window toebox," distinct from a 'fashion or sports toe box,' ensuring toes are protected and not squashed. Perfect for little heros with wide feet.
Yes!
Selling your outgrown Dubs is the best way to give them a second life. Earn cash or Dubs Dollars towards your next pair, and help another kid step into comfortable and stylish adventures!
Its super easy too
Think of it as Dubs meets Vinted
Head over to our resale page
1. Sign in 📲
Head over to the platform:
Use the email you used to purchase your Dubs.
2. List Your Items 👟
All your past purchases will be listed there. Pick the items you want to sell, set your price, delivery charge, and the condition of the item.
3. Sell 💵
Your old Dubs are ready for their next adventure! 🌟
Choose a Dubs store gift card instead of cash, and you’ll get an extra £5 added to your card, which can be used for your next purchase. I
t’s perfect for your next Dubs adventure!
Great question!
Our sugarcane sole is precisely that, the foundation of the shoe, crafted from the exceptional material, sugarcane.
This material is incredibly comfortable, lightweight, and highly flexible, making it the ideal sole for our little heroes' feet.
Most importantly, it's environmentally friendly. A natural, fully renewable resource that grows rapidly and even helps remove carbon from the atmosphere as it grows
Buy or sell outgrown Dubs!
Now you can buy or sell outgrown Dubs on our pre-loved page.
For Buyers
Grab a pair of awesome pre-loved Dubs for less than the RRP. What new adventures will your little legend take these Dubs on next?
For Sellers
Use your purchase email to list your pre-loved Dubs today! Choose cash or credit for a new pair. Visit our resale platform and get £5 off your next purchase!
Let customers speak for us
Awesome shoes
My son has been wearing his Dubs non stop round the house since they arrived as well as out and about! They’re easy for him to put on (age 4 so still learning) and incredibly comfortable. I love how easy they are to keep clean and they look super cool too. Big fans!!
Char J
The Dubs Universe
Dubs Glide Flame Red
My son absolutely loves wearing the dubs shoes, he already had the blue dubs flex which, he has always told us are his favorite, but I think with Red being his favorite colour, the Glides are taking that spot. Either way our of all of his trainers, he picks up a pair of dubs every time! They must be very comfortable! He always says he can run really fast in them. I think they're really cute and I'm already planning to get all black dubs flex for PE when he starts school! I love these shoes.
Hannah Jackson
Dubs Glide Flame Red
Perfect shoe for kids on the go.
I bought my daughter the Dubs Flex Marshmallow and they’ve been on her feet pretty much every day since. Ordering was simple, delivery was quick, and the packaging was fun.
The shoes themselves are well made: lightweight, flexible, and clearly designed for kids who are always on the move.
All in all, they’re practical, durable, and easy to look after. A smart buy if you want shoes your child will actually wear.
Wayne Arnold
Dubs Flex Marshmallow
My son LOVES them!
My son has barely taken these off so far. They are his new favourites.
Freddie C
Dubs Glide Marshmallow
So comfy according to my daughter!
Hey! Just to say my daughter has just started wearing these. She's neurodivergent and has a big opinion on shoes and socks and these are the only shoes she'll wear now as theyre so soft and comfortable 😂 think am going to have to buy some more as she's in school shoes all the time!
Amber Smith
Dubs Flex Black
Lightweight and perfect
My little one loves these. They slide on incredibly easily, are super lightweight, and look very cute. He's been running around in them for the past few days so they have his approval. Would definitely recommend and buy some more!
Emma P
Dubs Flex Grey
Perfect shoes for active kids and busy parents!
I recently bought these children's sustainable shoes, and I couldn’t be happier with my purchase. First of all, they are incredibly easy to wash, which is a must for kids who love to play outdoors like my boy! The material are not only durable but also easy to clean, making them ideal for those muddy, messy playdates.
What really stands out to me is the commitment to sustainability. As a parent, I love that these shoes are made with eco-friendly materials, so I feel good knowing that I’m choosing a product that helps reduce my child’s carbon footprint.
The shoes are also super comfortable. Alfred wears them all day without any complaints, and they provide great support for running and jumping. He wears them in the park the woods and football!. The fit is perfect, and they seem to be built to last, even with the rough treatment they get from him!
Overall, I highly recommend these shoes for any parent looking for an easy to care for sustainable option that doesn’t compromise on quality or style. Great for both kids and the planet!
We love Dubz! Thank you!
Ben Sullivan
Dubs Flex Midnight Blue
Game changer!
Our daughter has some fairly major sensory issues and shoes have recently been hell for us. She's not been able to take part in PE and wearing slipper boots to school... We thought these were worth a try and she LOVES them! She even wanted to wear them to bed. THANK YOU
Thai Kennedy
Dubs Flex Marshmallow
Our kids love them
In the words of our eight year old (who has always been particularly fussy when it comes to shoe shopping) - they are 'the comfiest shoes ever' apparently.
William Upfield
Dubs Flex - Lightweight Machine Washable Children's Trainers
Dancing Dubs!
Our 4 year old LOVES his dubs! From the minute he put them on he started dancing around the kitchen! He loves the two shades of blue and the fact he can do the Velcro straps on his own!
Big hit for little feet! Thank you 🤩
Elise L.
Dubs Glide Flame Red
‘Run Faster Shoes’
My daughter LOVES her Dubs Glide trainers! They are known as her ‘run faster shoes’ in our house, as she says they are so comfortable they help her to run faster! They are her favourite shoes and I will definitely be buying the next size up once she outgrows them.
Megan Grier
Dubs Glide Flame Red
Happy feet
Super comfortable and mega stylish. Bought these first my eldest and the other two are looking forward to the time they get them as hand-me-downs.
Perfect compromise between looking a bit more grown up without needing to be able to do up laces to wear them.
Becky Lawrence
Dubs Glide Flame Red
My daughter loves them. Comfortable and light. Highly recommend for kids with slightly wider feet! Great customer service as well.
Gemma
Dubs Flex - Lightweight Machine Washable Children's Trainers
Dubs News
Why Parents of Autistic and Sensory-Sensitive Kids Love Dubs Shoes
Parents of autistic and sensory-sensitive kids say Dubs are the first shoes their children actually want to wear. Here’s how our focus on comfort, flexibility, and feel-first design is helping more kids feel confident and included.
Why We Started a Resale Platform at Dubs
Why We Started a Resale Platform at Dubs At Dubs, we’re always thinking about how we can do better—for our little legends, for our planet, and for the future. When we first started out, we knew that sustainability was going...
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What "being Sustainable" Means To Us
Urgh – “sustainability” – I hate that word. It shouldn’t be a thing. Not really. We should all be mindful about the rubbish we are adding to our planet, right? And all the stuff we buy. But since sustainability it...